MERCHANDISING & WEB DESIGN

Our expertise in brand development is rooted in the many years we spent in varying retail environments. The most noteworthy of which being our store in Canada, a high end women's specialty store, Creeds Ltd of Toronto, Canada. Here we were surrounded by, and learned from, the best, most notable brands in the world: Chanel, Esteé Lauder, Christian Dior, Giorgio Armani, Krizia and many more. From this starting point we extended our experience into an equally challenging and enriching experience at The Limited and Victoria's Secret—solidifying our understanding of the elements that would be paramount to any brand as we watched one store environment translate into 1000 stores without dilution of brand integrity. It was here that the importance of a Creative Direction in the expansion of a brand's market presence solidified itself in our minds, a notion that has carried us across many brands and many retail environments. Strong examples of our work that hearken upon this notion of an un-breached and overarching creative direction can be seen in today's Aveda retail stores.

Additionally, in today's rapidly expanding world of electronic communication and development, an online presence is paramount to the success of any brand. The integration of brand assets into the retail environment and our efforts in maintaining the integrity of a brand's identity do not stop at the tangible level—rather they extend adamantly into the world of the internet. Our team believes in and supports the fact that the World Wide Web (www) is fast becoming one of the most valuable touch-points of the modern day brand. Our team supports the extension of your brand's identity from the first step of creating key design templates for your web presence and continuing into the more involved dimensions of site mapping, full site build-out and support.